Privacy Policy

Effective date: July 2026

Scandinavian Perspectives AB (“we”, “us”, “our”) is a business-to-business destination management company (DMC). This Privacy Policy explains how we collect, use, and protect personal data when you visit our website or get in touch with us. We do not sell products or process payments through this website — it serves as an informational and contact platform for our business partners and clients.

We are committed to handling personal data in accordance with the EU General Data Protection Regulation (GDPR) and applicable Swedish data protection law.

Data Controller

Scandinavian Perspectives AB, Medborgarplatsen 25, 118 72 Stockholm, Sweden, is the data controller for the personal data described in this policy. For any privacy-related questions or requests, contact us at sales@scandinavianperspectives.se.

Information We Collect

We collect only the information needed to respond to enquiries and operate our website:

  • Contact and business information you provide when you contact us or submit an enquiry — such as your name, company, job title, email address, and phone number.
  • Newsletter information — your email address if you choose to subscribe to our updates.
  • Usage data collected automatically — such as pages visited, time spent on the site, device type, browser, and IP address, gathered via cookies and analytics tools.

We do not collect or store payment card details on this website, as no purchases are made through it.

How We Use Your Information

We use personal data to:

  • Respond to your enquiries and provide information about our services
  • Manage our business relationship with partners and clients
  • Send newsletters and updates where you have subscribed
  • Maintain, secure, and improve our website and its performance
  • Comply with our legal and regulatory obligations

We rely on the following legal bases under the GDPR: your consent (e.g., newsletter subscription and non-essential cookies), our legitimate interests in operating and promoting our B2B services, and compliance with legal obligations. We will never sell or rent your personal data.

Cookies & Analytics

Our website uses cookies and similar technologies to remember your preferences, understand how the site is used, and improve performance. This may include analytics tools such as Google Analytics. Non-essential cookies are used only with your consent, and you can manage or withdraw your preferences at any time through your browser settings.

Data Sharing

We may share personal data with:

  • Trusted service providers who help us operate our website and communications (e.g., hosting and email/newsletter platforms), acting on our instructions under appropriate data protection agreements.
  • Public authorities where required by law, regulation, or legal process.

Where personal data is transferred outside the EU/EEA, we ensure appropriate safeguards are in place, such as the European Commission’s Standard Contractual Clauses.

Data Retention

We keep personal data only for as long as necessary for the purposes described above, or as required by law, after which it is securely deleted or anonymised.

Data Security

We take appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or loss. However, no method of transmission or storage over the internet is completely secure.

Your Rights

Under the GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data (subject to legal retention requirements)
  • Restrict or object to certain processing
  • Request data portability
  • Withdraw consent at any time, including unsubscribing from newsletters via the “unsubscribe” link

To exercise any of these rights, contact us at sales@scandinavianperspectives.se. You also have the right to lodge a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY).

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date.

Contact

Scandinavian Perspectives AB
Medborgarplatsen 25, 118 72 Stockholm, Sweden
sales@scandinavianperspectives.se · +46 8 545 281 80